Backward Profiling of Male Innovators.
| Autor: | Darden, William R.1, Reynolds, Fred D.1 |
|---|---|
| Zdroj: | Journal of Marketing Research (JMR). Feb1974, Vol. 11 Issue 1, p79-85. 7p. 5 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
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| Autor: | Darden, William R.1, Reynolds, Fred D.1 |
|---|---|
| Zdroj: | Journal of Marketing Research (JMR). Feb1974, Vol. 11 Issue 1, p79-85. 7p. 5 Charts. |
| Databáze: | Business Source Ultimate |
| Externí odkaz: |
|