Backward Profiling of Male Innovators.
Autor: | Darden, William R.1, Reynolds, Fred D.1 |
---|---|
Zdroj: | Journal of Marketing Research (JMR). Feb1974, Vol. 11 Issue 1, p79-85. 7p. 5 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |
Autor: | Darden, William R.1, Reynolds, Fred D.1 |
---|---|
Zdroj: | Journal of Marketing Research (JMR). Feb1974, Vol. 11 Issue 1, p79-85. 7p. 5 Charts. |
Databáze: | Business Source Ultimate |
Externí odkaz: |