A CORPORATE SOCIAL PERFORMANCE-CORPORATE FINANCIAL PERFORMANCE BEHAVIORAL MODEL FOR CONSUMERS.

Autor: SCHULER, DOUGLAS A.1 schuler@rice.edu, CORDING, MARGARET1 cording@rice.edu
Zdroj: Academy of Management Review. Jul2006, Vol. 31 Issue 3, p540-558. 19p. 2 Diagrams, 1 Chart.
Databáze: Business Source Ultimate