Comparing the moderated impact of entrepreneurial orientation, market orientation, and entrepreneurial marketing on firm performance.

Autor: Alqahtani, Nasser1 (AUTHOR), Uslay, Can2 (AUTHOR) can.uslay@business.rutgers.edu, Yeniyurt, Sengun2 (AUTHOR)
Zdroj: Journal of Small Business Management. Nov/Dec2024, Vol. 62 Issue 6, p2741-2778. 38p.
Databáze: Business Source Ultimate