Application of Machine Learning Techniques to Predict Perceived Usability of Mobile Banking Apps in Türkiye.

Autor: HUSEYNOV, Farid1 fhuseynov@gtu.edu, BALCIOĞLU, Yavuz Selim2 ysbalcioglu@gtu.edu.tr, ÇUBUKÇU ÇERASİ, Ceren3 cerencubukcu@gtu.edu.tr
Zdroj: Journal of Business Research-Turk / Isletme Arastirmalari Dergisi. 2024, Vol. 16 Issue 2, p1001-1011. 11p.
Databáze: Business Source Ultimate