How many eggs in how many baskets? National versus regional diversification strategies and export success.
Autor: | Oliveira, João S.1 (AUTHOR) joao.oliveira@essex.ac.uk, Cadogan, John W.2,3 (AUTHOR), Gnizy, Itzhak4 (AUTHOR), Abdul-Talib, Asmat-Nizam5 (AUTHOR) |
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Zdroj: | Journal of Strategic Marketing. May2024, Vol. 32 Issue 3, p251-265. 15p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |