NEGATIVE CONSUMER REACTIONS TO DYNAMIC PRICING WITH PERSONAL AND EXTERNAL CRITERIA.
| Autor: | Bambauer-Sachse, Silke1 silke.bambauer-sachse@unifr.ch, Young, Ashley1 |
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| Zdroj: | AMA Winter Academic Conference Proceedings. 2022, Vol. 33, p334-337. 4p. |
| Databáze: | Business Source Ultimate |
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