Enhancing Student Learning through Online Secondary Data Research -- Illustrated by a Case on a Global Expansion Decision Process.

Autor: Hollensen, Svend1 svend@sam.sdu.dk, Eskerod, Pernille2 pernille.eskerod@webster.ac.at
Zdroj: Journal for Advancement of Marketing Education. Spring2022, Vol. 30 Issue 1, p27-39. 13p.
Databáze: Business Source Ultimate