Investigating the effectiveness of simplified labels for safe use communication: The case of household detergents.
Autor: | Geuens, Maggie1 (AUTHOR), Byrne, Dominic2 (AUTHOR) dominic.byrne@aise.eu, Boeije, Geert3 (AUTHOR), Peeters, Virginie4 (AUTHOR), Vandecasteele, Bert5 (AUTHOR) |
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Zdroj: | International Journal of Consumer Studies. Nov2021, Vol. 45 Issue 6, p1410-1424. 15p. 1 Diagram, 6 Charts, 3 Graphs. |
Databáze: | Business Source Ultimate |
Externí odkaz: |