The Effect of Slow Motion Video on Consumer Inference.

Autor: Yin, Yunlu1 (AUTHOR) yinyunlu@fudan.edu.cn, Jia, Jayson S.2 (AUTHOR) jjia@hku.hk, Zheng, Wanyi3 (AUTHOR) zwymkt@connect.hku.hk
Zdroj: Journal of Marketing Research (JMR). Oct2021, Vol. 58 Issue 5, p1007-1024. 18p. 3 Diagrams, 2 Charts, 3 Graphs.
Databáze: Business Source Ultimate