EXPLORING CUSTOMER-CENTRIC MARKETING CAPABILITIES, TRUST, SATISFACTION, AND RETENTION IN RETAIL BUSINESS.
Autor: | Sharma, Bodh Raj1 drbodhsharma@gmail.com, Sharma, Aditi2 sharma.aditi7016@gmail.com |
---|---|
Zdroj: | Journal of Commerce & Accounting Research. 2021, Vol. 10 Issue 3, p13-24. 12p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |