Other People's Money: Money's Perceived Purchasing Power Is Smaller for Others Than for the Self.

Autor: POLMAN, EVAN1 evan.polman@wisc.edu, EFFRON, DANIEL A.2 deffron@london.edu, THOMAS, MEREDITH R.3 meredith.thomas@wisc.edu
Zdroj: Journal of Consumer Research. Jun2018, Vol. 45 Issue 1, p109-125. 17p. 1 Chart, 1 Graph.
Databáze: Business Source Ultimate
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