DETERMINANTES DO COMPROMETIMENTO DE CONSUMIDORES NO CONTEXTO DO VAREJO VIRTUAL.

Autor: Souza Barboza, Stephanie Ingrid1 stephanieisb@gmail.com, de Medeiros, Fabiana Gama1 admfabianagama@gmail.com, de Farias, Huga Carla Alves2 hugacarla@gmail.com, da Costa, Francisco José3 franzecosta@gmail.com
Zdroj: REMark: Revista Brasileira de Marketing. jan-mar2015, Vol. 14 Issue 1, p72-83. 12p.
Databáze: Business Source Ultimate