Managing the Exploratory Tendencies of Consumers towards Mobiles: An Empirical Investigation.
Autor: | Mor, Kiran, Sapra, Geetu |
---|---|
Zdroj: | BVIMR Management Edge. Jan-Jun2015, Vol. 8 Issue 1, p66-79. 14p. |
Databáze: | Business Source Ultimate |
Externí odkaz: |