Persuasion, Interrupted: The Effect of Momentary Interruptions on Message Processing and Persuasion.

Autor: KUPOR, DANIELLA M.1 dkupor@stanford.edu, TORMALA, ZAKARY L.2 ztormala@stanford.edu
Zdroj: Journal of Consumer Research. Aug2015, Vol. 42 Issue 2, p300-315. 16p. 2 Diagrams, 2 Graphs.
Databáze: Business Source Ultimate