Factors Influencing the Buying Behavior of Consumers Towards Organized Retail Stores in Jalandhar, Punjab.

Autor: Pandey, Mithilesh1 Mithileshpandey.mp@gmail.com, Verma, Rajesh2 Rajesh.verma@lpu.co.in
Zdroj: IUP Journal of Marketing Management. Feb2015, Vol. 14 Issue 1, p51-65. 15p.
Databáze: Business Source Ultimate