Zobrazeno 1 - 1
of 1
pro vyhledávání: '"young adult luxury consumers"'
Autor:
Raluca CIORNEA
Publikováno v:
Management & Marketing, Vol XIX, Iss 1, Pp 7-26 (2021)
The paper aims at investigating differences in luxury consumption among female teenagers and young adults that qualify as luxury consumers. A quantitative research based on questionnaire was conducted to examine the importance given to luxury, the
Externí odkaz:
https://doaj.org/article/49ddb1dc28314abebe6a8775ef76d654
