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Autor:
Randáčková, Veronika
Bachelor thesis introduces readers to new and lesser-used contextual PPC systems that are usable in the Czech Internet landscape for the advertising campaign. These systems are described in the ad campaign created for e-shop Pneu360.cz. The aim of th
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::88daad4e524d90237151c4fcfc28e6cc
http://www.nusl.cz/ntk/nusl-16124
http://www.nusl.cz/ntk/nusl-16124