Salespersons as Internal Knowledge Brokers and New Products Selling: Discovering the Link to Genetic Makeup

Autor: van den Berg, WE (Wouter), Verbeke, Willem, Bagozzi, RP, Worm, L, Jong, AA, Nijssen, E

Publikováno v: Journal of Product Innovation Management, 31(4), 695-709. Wiley-Blackwell Publishing Ltd

Managers increasingly realize the importance of involving the sales force in new product development. However, despite recent progress, research on the specific role of the sales force in product innovation-related activities remains scarce. In parti

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https://pure.eur.nl/en/publications/4f473069-f2f1-4bf5-9621-6c3289dfad20

Fragile X mice have robust mGluR5-dependent alterations of social behaviour in the Automated Tube Test.

Autor: de Esch CE; Department of Clinical Genetics, Erasmus Medical Centre, Rotterdam, The Netherlands., van den Berg WE; Department of Psychiatry, Erasmus Medical Centre, Rotterdam, The Netherlands., Buijsen RA; Department of Clinical Genetics, Erasmus Medical Centre, Rotterdam, The Netherlands., Jaafar IA; Department of Clinical Genetics, Erasmus Medical Centre, Rotterdam, The Netherlands., Nieuwenhuizen-Bakker IM; Department of Clinical Genetics, Erasmus Medical Centre, Rotterdam, The Netherlands., Gasparini F; Novartis Institutes for BioMedical Research Basel, Switzerland., Kushner SA; Department of Psychiatry, Erasmus Medical Centre, Rotterdam, The Netherlands., Willemsen R; Department of Clinical Genetics, Erasmus Medical Centre, Rotterdam, The Netherlands. Electronic address: r.willemsen@erasmusmc.nl.

Publikováno v: Neurobiology of disease [Neurobiol Dis] 2015 Mar; Vol. 75, pp. 31-9. Date of Electronic Publication: 2015 Jan 03.

Polymorphisms of the OXTR gene explain why sales professionals love to help customers.

Autor: Verbeke W; Department of Business Economics, Erasmus School of Economics, Erasmus University Rotterdam Rotterdam, Netherlands., Bagozzi RP; Department of Marketing, Ross School of Business, University of Michigan Ann Arbor, MI, USA., van den Berg WE; Department of Business Economics, Erasmus School of Economics, Erasmus University Rotterdam Rotterdam, Netherlands., Lemmens A; Department of Marketing, University of Tilburg Tilburg, Netherlands.

Publikováno v: Frontiers in behavioral neuroscience [Front Behav Neurosci] 2013 Nov 27; Vol. 7, pp. 171. Date of Electronic Publication: 2013 Nov 27 (Print Publication: 2013).