Zobrazeno 1 - 1
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pro vyhledávání: '"van Krieken, Arvid"'
Autor:
Brattström, James, van Krieken, Arvid
This report aims to investigate how Public Relation-firms sees the value of influencer marketing and how they measure that value. Influencer marketing is a phenomenon which is on the rise in today's digital marketing society and understanding the val
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-417887
