Services Marketing Management: A Strategic Perspective

Autor: Kasper, J.D.P., van Helsdingen, P.J.C., Gabbott, M

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=narcis______::1f7f0922a38977b0bb00d57552bad17b
https://cris.maastrichtuniversity.nl/en/publications/75bd1644-f9a7-4f2c-a4b7-11f16a4597f1

Dienstenmarketing Management

Autor: de Vries jr, W., van Helsdingen, P.J.C., Kasper, J.D.P.

Publikováno v: de Vries, W, van Helsdingen, P J C & Kasper, H 2001, Dienstenmarketing Management . Stenfert Kroese, Groningen/Houten .

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::53c1e0928ab66ab75eb5bc65c838df9a
https://research.vu.nl/en/publications/d482f60e-f450-42a0-8ee2-6b40cf71a783

Dienstentrends van Mondealisering tot Disintermediation

Autor: de Vries, W., van Helsdingen, P.J.C., Kasper, H.

Publikováno v: de Vries, W, van Helsdingen, P J C & Kasper, H 1998, ' Dienstentrends van Mondealisering tot Disintermediation ', Informatie, vol. 6, no. 2, pp. 20-21 .
Informatie, 6(2), 20-21. Het Nederlands Studiecentrum voor Administratieve Automatisering

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::e4dd01d01dd1f78f0d01cbac82934b1c
https://research.vu.nl/en/publications/4238e978-0c95-48fd-a512-32046abd23af

Dienstenmarketing

Autor: de Vries, W., Kasper, H., van Helsdingen, P.J.C.

Publikováno v: de Vries, W, Kasper, H & van Helsdingen, P J C 1997, Dienstenmarketing . EPN, Houten .

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=od______4612::a8261fc45dab0b6bf2b4bf9d3299715c
https://hdl.handle.net/1871.1/048e90ba-67df-4b68-a110-7ef8b8150224