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pro vyhledávání: '"věrnostní výhody"'
Autor:
SYMOVONYK, Nadiya
This bachelor thesis is focused on loyalty systems in food retail on Czech consumer market. At the times of data driven world, many food retailers implement loyalty systems as support of sales in order to increase their profit. Due to the high return
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::9e5db00c09a7c2a59057a52fa8b40eb9
http://www.nusl.cz/ntk/nusl-514515
http://www.nusl.cz/ntk/nusl-514515