Zobrazeno 1 - 10
of 668
pro vyhledávání: '"trademark law"'
Publikováno v:
Innovative Marketing, Vol 20, Iss 4, Pp 100-111 (2024)
In the digital age, viral marketing has emerged as a key driver in shaping brand equity, particularly in the highly competitive Egyptian home appliances sector. Traditional marketing strategies have proven insufficient in reaching consumers with the
Externí odkaz:
https://doaj.org/article/09edb64bea6a44eaa5e712a4a455b843
Autor:
Lavinia Brancusi
This book employs scholarly analysis to ground practical tools for applying the EU Trade Mark law (EUTM) functionality refusal grounds to address business needs when registering trade marks consisting of product characteristics. The study comprehensi
Autor:
Berzins, Ingrida Karins
Publikováno v:
University of Pennsylvania Law Review. May2004, Vol. 152 Issue 5, p1661-1695. 35p. 2 Charts.
Autor:
Noam M. Elcott
Publikováno v:
Arts, Vol 13, Iss 1, p 30 (2024)
Pablo Picasso’s Landscape with Billboards (1912) evinces a deep and complex relationship with emergent trademark and related intellectual property law in France. Among the three trademarked logos featured prominently in the work is that for Bouillo
Externí odkaz:
https://doaj.org/article/b9fcb8d323db4a15bee9f27318e3d728
Autor:
Tan, David, author
Publikováno v:
Charting Limitations on Trademark Rights, 2023.
Externí odkaz:
https://doi.org/10.1093/oso/9780198871248.003.0004
Autor:
Senftleben, Martin, author
Publikováno v:
Charting Limitations on Trademark Rights, 2023.
Externí odkaz:
https://doi.org/10.1093/oso/9780198871248.003.0007
Autor:
Rademacher, Christoph, author, Carapeto, Roberto, author
Publikováno v:
Charting Limitations on Trademark Rights, 2023.
Externí odkaz:
https://doi.org/10.1093/oso/9780198871248.003.0014