Zobrazeno 1 - 10
of 226
pro vyhledávání: '"tourism discourse"'
Autor:
Francesca Poli
Publikováno v:
Iperstoria, Iss 23 (2024)
The present contribution examines the use of modal verbs in specialised tourism discourse, with a focus on the Verona Corpus. Modal verbs play a crucial role in expressing modality and conveying information about necessity, possibility, and permissio
Externí odkaz:
https://doaj.org/article/fc048e0db8564d6b9571ce49a53676c6
Autor:
Nazi Iritspukhova
Publikováno v:
Anglica. An International Journal of English Studies, Vol 32, Iss 2, Pp 93-113 (2023)
As there is lack of a research synthesis on metaphor in tourism discourse up to date, the paper offers a novel contribution by summarising empirical literature on metaphor use in print and digital tourism promotional materials and identifying the exi
Externí odkaz:
https://doaj.org/article/7b73a81fb97c45a2994605829e4fc298
Autor:
Elena Mattei
Publikováno v:
Frontiers in Communication, Vol 9 (2024)
This paper reports the methods and results of the manual annotation of visual features in two corpora of tourism photography on travel boards' digital channels with a tailored tagging model based on the Grammar of Visual Design and adapted to tourism
Externí odkaz:
https://doaj.org/article/d4f3ed492fdc4352a7628f863bbe9b09
Autor:
Chen Baiying
Publikováno v:
Applied Mathematics and Nonlinear Sciences, Vol 9, Iss 1 (2024)
This paper firstly analyzes the basic composition of intercultural communication ability, discusses the specific function of cultural promotion of urban tourism, and gives the promotion effect of intercultural communication on urban tourism. Secondly
Externí odkaz:
https://doaj.org/article/6304cd4ca9ce4af582c2184f264d03a8
Publikováno v:
International Journal of Culture, Tourism and Hospitality Research, 2021, Vol. 16, Issue 1, pp. 238-258.
Akademický článek
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Autor:
Dragana Vuković Vojnović
Publikováno v:
ELOPE, Vol 20, Iss 1 (2023)
The paper investigates how reader engagement markers (Hyland 2005; Zou and Hyland 2020) are used in tourism promotion to establish interaction with potential customers on the web. The markers are extracted using AntConc software from two comparable c
Externí odkaz:
https://doaj.org/article/36645865d20545b19a9658317296c317
Autor:
Christina Bonarou
Publikováno v:
Journal of Tourism, Heritage & Services Marketing, Vol 7, Iss 1, Pp 44-53 (2021)
Purpose: Visual representations, as the mechanism of tourism discourses, are vital to the constructed realities of tourism. This paper aims to contribute to ongoing research on tourist postcards and tourist imagery, exploring how contemporary photogr
Externí odkaz:
https://doaj.org/article/ef3d371fd2a14478a1900e8d0e6cb33b
Autor:
Cecilia Lazzeretti
Publikováno v:
Linguae &: Rivista di Lingue e Culture Moderne, Vol 19, Iss 2, Pp 133-154 (2021)
Sustainable tourism has become a popular field of research over the last decades; yet, while acknowledging that sustainable tourism requires communication strategies different from those of mainstream tourism, scholars have paid little attention to t
Externí odkaz:
https://doaj.org/article/bebff15254fe49a4ab75c3f1d8ef4e8e
Autor:
Rosana Dolón Herrero
Publikováno v:
Ibérica, Vol 39, Pp 97-118 (2020)
The present study seeks to offer an understanding of how high-end hotel websites produce privilege, creating a sense of belonging and entitlement for their 4/5-star guests. The experience of tourism is intrinsically linked to embracing otherness, and
Externí odkaz:
https://doaj.org/article/c9107dbc09df4cfb8f600d0410b795dc