Zobrazeno 1 - 2
of 2
pro vyhledávání: '"theoretical model of the customer experience management process"'
Publikováno v:
Bìznes Inform, Vol 7, Iss 498, Pp 345-350 (2019)
The purpose of the article is to review the classical concept of customer experience management, to build the theoretical model of the customer experience management process and to demonstrate in practice, on the example of the brand "Insignia", its
Externí odkaz:
https://doaj.org/article/090b6119df544f969c5977632e396eaf
Publikováno v:
Bìznes Inform, Vol 7, Iss 498, Pp 345-350 (2019)
The purpose of the article is to review the classical concept of customer experience management, to build the theoretical model of the customer experience management process and to demonstrate in practice, on the example of the brand "Insignia", its
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::cc06f104d40cd8c8508d25e71b7bf5f0
https://doi.org/10.32983/2222-4459-2019-7-345-350
https://doi.org/10.32983/2222-4459-2019-7-345-350