Relations publiques: De l’instabilité de la notion comme creuset d’émergence de nouvelles pratiques professionnelles

Autor: Appel, Violaine, Boulanger, Hélène, Lavigne, Alain

Publikováno v: Communication, Vol 34, Iss 2 (2017)
Communication-Information, médias, théories, pratiques
Communication-Information, médias, théories, pratiques, Universite Laval, 2017, 34 (2), pp.[En ligne]. ⟨10.4000/communication.7257⟩

International audience; The concept of public relations has continuously evolved since its inception. We looked at the founding texts of public relations to understand how universities and professionals appropriate, model, and evolve the concept in l

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::fade396717962f5d281aed59d1a6f3ad
http://journals.openedition.org/communication/7257