Zobrazeno 1 - 10
of 14
pro vyhledávání: '"televizní trh"'
Autor:
Lutovská, Kristýna
The aim of the bachelor thesis is to present the current situation in the Czech television market in comparison with previous years. How did the viewership of stations and also the preferences of viewers change with the expansion of the program offer
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::d9e987d8213da1c094b8818a7e7cc08d
http://www.nusl.cz/ntk/nusl-435042
http://www.nusl.cz/ntk/nusl-435042
Autor:
Korolev, Alexander
The aim of the graduate work is to identify the specifics of valuation of television companies. The research was conducted on the example of a company FTV Prima, spol. s.r.o. Firstly a detailed financial and strategic analysis has been made with an e
Externí odkaz:
http://www.nusl.cz/ntk/nusl-264554
Autor:
Korolev, Alexander
The aim of the graduate work is to identify the specifics of valuation of television companies. The research was conducted on the example of a company FTV Prima, spol. s.r.o. Firstly a detailed financial and strategic analysis has been made with an e
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::acb897b01175be81cbc5dfb21944813c
http://www.nusl.cz/ntk/nusl-264554
http://www.nusl.cz/ntk/nusl-264554
Autor:
Kantorová, Katarzyna
Diploma thesis "Television formats transmission into Czech environment since the creation of the dual system in the Czech Republic" focuses on television formats which have been adapted in the Czech television industry since 1994. TV formats, the pri
Externí odkaz:
http://www.nusl.cz/ntk/nusl-336895
Autor:
Kantorová, Katarzyna
Diploma thesis "Television formats transmission into Czech environment since the creation of the dual system in the Czech Republic" focuses on television formats which have been adapted in the Czech television industry since 1994. TV formats, the pri
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::6a93b4706163cfeb1f1fe60d5355614c
http://www.nusl.cz/ntk/nusl-336895
http://www.nusl.cz/ntk/nusl-336895
Autor:
Malá, Kateřina
This thesis focuses on the topic of marketing strategy of FTV Prima s.r.o. in the television market. The main objective of this thesis is the definition of marketing activities and the use of marketing tools by FTV Prima, a company operating nationwi
Externí odkaz:
http://www.nusl.cz/ntk/nusl-199710
Autor:
Motáňová, Markéta
Thesis called Impact of the Economic Crisis on the Television Market in the Czech Republic combines two main topics: current economic crisis and TV market in the Czech Republic. TV market is closely connected with the television advertising market. T
Externí odkaz:
http://www.nusl.cz/ntk/nusl-329065
Autor:
Motáňová, Markéta
Thesis called Impact of the Economic Crisis on the Television Market in the Czech Republic combines two main topics: current economic crisis and TV market in the Czech Republic. TV market is closely connected with the television advertising market. T
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::37df191380fa495d33d62cb436045ff7
http://www.nusl.cz/ntk/nusl-464855
http://www.nusl.cz/ntk/nusl-464855
Autor:
Chlebounová, Pavla
This work deals with television audience measurement in the Czech Republic as a tool for planning advertising campaigns, television programming and support for corporate strategy of television organizations. The work presents the theoretical context
Externí odkaz:
http://www.nusl.cz/ntk/nusl-113466
Autor:
Chlebounová, Pavla
This work deals with television audience measurement in the Czech Republic as a tool for planning advertising campaigns, television programming and support for corporate strategy of television organizations. The work presents the theoretical context
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::1e3af8ee5062a850e301d918fae34e70
http://www.nusl.cz/ntk/nusl-113466
http://www.nusl.cz/ntk/nusl-113466