Zobrazeno 1 - 4
of 4
pro vyhledávání: '"technology organisation environment theory"'
Publikováno v:
African Journal of Inter-Multidisciplinary Studies, Vol 5, Iss 1 (2023)
This study presents an integrated model investigating the dynamics of small and medium enterprise (SME) social media adoption and its impact on SME marketing performance. Drawing data from a cross-sectional survey among 234 SMEs operating in various
Externí odkaz:
https://doaj.org/article/9e00ada5b6ff488a8eae2f28e518e7d8
Autor:
Marcia Mkansi
Publikováno v:
Electronic Commerce Research
E-business benefit both large and small businesses. However, the aggregate cost of successful online trading, including initial and recurring costs, continues to pose a great challenge to micro-enterprises. For these willing businesses, the result is
Autor:
Olaitan Olutoyin, Stephen Flowerday
Publikováno v:
South African Journal of Information Management, Vol 18, Iss 1, Pp e1-e8 (2016)
Background: Small and medium-sized enterprises (SMEs) are the bedrock of most economies of the world. Due to global competition, SMEs are making significant investments in information technology (IT) to improve their business processes. However, a st
Externí odkaz:
https://doaj.org/article/3e4f3bbe024043aa8a1e4755ed681e64
Akademický článek
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