Zobrazeno 1 - 1
of 1
pro vyhledávání: '"präsentatives Symbol"'
Autor:
Bua, Vincenzo
Publikováno v:
Forum Qualitative Sozialforschung / Forum: Qualitative Social Research, 10, 1
In the qualitative study of mental associations with the brand picture "Südtirol/Alto Adige" different images of the region among German speaking, Italian speaking and bilingually grown up South Tyroleans were analysed. The research interest was foc
Externí odkaz:
http://www.ssoar.info/ssoar/handle/document/9864