Zobrazeno 1 - 10
of 370
pro vyhledávání: '"normative influence"'
Publikováno v:
Journal of Product & Brand Management, 2024, Vol. 33, Issue 5, pp. 545-560.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-05-2023-4521
Autor:
Boni, Filippo, author
Publikováno v:
Rising Power, Limited Influence : The Politics of Chinese Investments in Europe and the Liberal International Order, 2024.
Externí odkaz:
https://doi.org/10.1093/oso/9780192887115.003.0005
Publikováno v:
International Marketing Review, 2022, Vol. 39, Issue 6, pp. 1285-1308.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IMR-07-2021-0219
The impact of brand love on brand loyalty: the moderating role of self-esteem, and social influences
Autor:
Le, Minh T.H.
Publikováno v:
Spanish Journal of Marketing -ESIC, 2021, Vol. 25, Issue 1, pp. 156-180.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/SJME-05-2020-0086
Publikováno v:
Journal of Product & Brand Management, 2020, Vol. 30, Issue 6, pp. 898-915.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JPBM-11-2019-2645
Autor:
Huang, Haiyang, He, Jiaxun
Publikováno v:
International Marketing Review, 2019, Vol. 38, Issue 1, pp. 184-203.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IMR-01-2019-0031
Publikováno v:
Journal of Studies in Social Sciences and Humanities, Vol 6, Iss 4, Pp 179-192 (2020)
The study aimed to explore relevant beliefs affecting aggressive driving among commuter omnibus drivers in Harare, Zimbabwe. A qualitative research design was used to gain insight into the beliefs underlying aggressive driving behaviour among drivers
Externí odkaz:
https://doaj.org/article/672938f768454983a49802538e9f41f6
Akademický článek
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Autor:
Susanto, Sofian Arif, Njo, Anastasia
Publikováno v:
International Journal of Housing Markets and Analysis, 2019, Vol. 13, Issue 3, pp. 393-411.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJHMA-04-2019-0041
Publikováno v:
Journal of Contemporary Marketing Science, 2019, Vol. 2, Issue 2, pp. 101-119.