Zobrazeno 1 - 5
of 5
pro vyhledávání: '"nákupní rozhodnutí"'
Autor:
SYMOVONYK, Nadiya
This bachelor thesis is focused on loyalty systems in food retail on Czech consumer market. At the times of data driven world, many food retailers implement loyalty systems as support of sales in order to increase their profit. Due to the high return
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::9e5db00c09a7c2a59057a52fa8b40eb9
http://www.nusl.cz/ntk/nusl-514515
http://www.nusl.cz/ntk/nusl-514515
Autor:
Kasárník, Tomáš
KASÁRNÍK, T. Analysis of factors influencing consumer behavior on the beer market. Thesis. Brno: FRRMS MENDELU, 2019 This thesis deals with factors that influence consumer behaviour on the beer market in the Czech Republic. The aim of this thesis w
Externí odkaz:
http://www.nusl.cz/ntk/nusl-426298
Autor:
Ptáčková, Marta
Price is a part of the marketing mix and plays an important role in decision making process of a consumer. The dissertation's main aim is to examine what lies behind shopping decisions. The text is divided in two parts. The first part summarizes find
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::0640929c0c1086d2953a68a49eec867a
http://www.nusl.cz/ntk/nusl-357323
http://www.nusl.cz/ntk/nusl-357323
Autor:
Joukl, Jiří
The goal of this Bachelor Thesis is to describe the regularities of customer behaviour, to describe the consumer decision process, to aim to the post-acquisition process and methods of its analysis and to apply the acquired knowledge to the analysis
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::d2be31acb4189d6bec232a0e58cf2d05
http://www.nusl.cz/ntk/nusl-164020
http://www.nusl.cz/ntk/nusl-164020
Autor:
Zeman, Matěj
The goal of this Bachelor Thesis is to describe the regularities of customer behaviour, to describe the consumer decision process, to aim to the post-acquisition process and methods of its analysis and to apply the acquired knowledge to the analysis
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::060149d5d76af6ff7292f386b17df444
http://www.nusl.cz/ntk/nusl-164019
http://www.nusl.cz/ntk/nusl-164019