Zobrazeno 1 - 7
of 7
pro vyhledávání: '"money availability"'
Autor:
Evelyn Wijaya, Onny Setyawan
Publikováno v:
Binus Business Review, Vol 11, Iss 3, Pp 209-215 (2020)
The research aimed to analyze the influence of visual merchandising, store atmosphere, availability of money, and promotional activity on impulse buying behavior in MINISO Pekanbaru. The research applied a quantitative method, and the population was
Externí odkaz:
https://doaj.org/article/b2e58cbef96b4af691d67c4bca7ef940
Publikováno v:
Jurnal Aplikasi Manajemen, Vol 19, Iss 4 (2021)
This study examines and analyzes the influence of money available, time availability, and the promotion of impulse purchases through positive emotions as a mediating variable on chocolate snack products. This research is quantitative research conduct
Externí odkaz:
https://doaj.org/article/cf624fbb3a364addabd2002a88a380be
Autor:
Oscarius Yudhi Ari Wijaya, Elia Ardyan
Publikováno v:
Binus Business Review, Vol 9, Iss 3, Pp 199-205 (2018)
This research examined the influence of money availability and idea shopping on impulsive buying behavior. This research was a type of associative-conclusive research to test the magnitude of the influence of money availability directly to impulsive
Externí odkaz:
https://doaj.org/article/3ed25a2349244b7c9e637ccf98411613
Publikováno v:
E-Jurnal Manajemen, Vol 5, Iss 4 (2016)
Penelitian ini bertujuan untuk menjelaskan bagaimana pengaruh availability of money, availability of time dan fashion involvement terhadap hedonic consumption tendency dan impulse buying pelanggan produk fashion di Mall Bali Galeria. Pengumpulan data
Externí odkaz:
https://doaj.org/article/24a2b8dc7c344ea8aef88455624b1d3a
Autor:
Onny Setyawan, Evelyn Wijaya
Publikováno v:
Binus Business Review, Vol 11, Iss 3, Pp 209-215 (2020)
The research aimed to analyze the influence of visual merchandising, store atmosphere, availability of money, and promotional activity on impulse buying behavior in MINISO Pekanbaru. The research applied a quantitative method, and the population was
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::d1f31e964e82145f5fba0ff5e73181e6
https://journal.binus.ac.id/index.php/BBR/article/view/6464
https://journal.binus.ac.id/index.php/BBR/article/view/6464
Autor:
Bjuhr, Beatrice, Pham, My Tra
Social media has grown in importance as an advertising communication tool, and companies take advantages of this by using social media marketing to meet their marketing objectives. The research context in this study is chosen to be the social media F
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-105908
Impulse buying is an immediate urge to make a purchase. Sports enthusiast tends to engage in impulse buying when it comes to sports team merchandise. The paper attempts to investigate what factors lead to impulse buying of sports team merchandise. AM
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______1687::302bcd73178cad7832d335d36849f212
https://hdl.handle.net/10419/188133
https://hdl.handle.net/10419/188133