Zobrazeno 1 - 10
of 2 166
pro vyhledávání: '"indirect advertising"'
Autor:
Campbell, Colin1 (AUTHOR), Sands, Sean2 (AUTHOR), Montecchi, Matteo3 (AUTHOR), Jensen Schau, Hope4 (AUTHOR)
Publikováno v:
Journal of Advertising. Aug/Sep2022, Vol. 51 Issue 4, p411-429. 19p. 1 Color Photograph, 1 Diagram, 3 Charts, 1 Graph.
Autor:
Adams, Rose
Publikováno v:
North Korean Review, 2022 Oct 01. 18(2), 40-58.
Externí odkaz:
https://www.jstor.org/stable/27217165
Publikováno v:
Industrija, Vol 45, Iss 4, Pp 113-132 (2017)
Product placement or indirect advertising, and video games are two very current themes. There are more and more video game users in the world, and fewer are those who have confidence in traditional forms of advertising. In order to reach a larger num
Externí odkaz:
https://doaj.org/article/d585fba9ac504e509f29dd0af76ee0bf
Autor:
Julien Canlorbe
Publikováno v:
Journal de Droit de la Santé et de l’Assurance Maladie
Journal de Droit de la Santé et de l’Assurance Maladie, Institut Droit et Santé, Université de Paris, 2021, pp.15-19
Journal de Droit de la Santé et de l’Assurance Maladie, Institut Droit et Santé, Université de Paris, 2021, pp.15-19
The author presents the important place occupied by the notion of indirect advertising in the Evin Act. This notion makes the communication exercise around their brand by tobacco and alcohol actors perilous. The author also underlines that the notion
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::edaae42c6dcd7d1bcbfcf2e05e1c2d4f
https://hal.archives-ouvertes.fr/hal-03357202/file/CANLORBE.pdf
https://hal.archives-ouvertes.fr/hal-03357202/file/CANLORBE.pdf
Autor:
Canlorbe, Julien
Publikováno v:
Journal de Droit de la Santé et de l’Assurance Maladie
Journal de Droit de la Santé et de l’Assurance Maladie, Institut Droit et Santé, Université de Paris, 2021, pp.15-19
Journal de Droit de la Santé et de l’Assurance Maladie, Institut Droit et Santé, Université de Paris, 2021, pp.15-19
International audience; The author presents the important place occupied by the notion of indirect advertising in the Evin Act. This notion makes the communication exercise around their brand by tobacco and alcohol actors perilous. The author also un
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::ad9a3fc57e02429ff40d1e8b128300ed
https://hal.archives-ouvertes.fr/hal-03357202/file/CANLORBE.pdf
https://hal.archives-ouvertes.fr/hal-03357202/file/CANLORBE.pdf
Publikováno v:
Journal of Advertising. 51:411-429
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::8a8add08dcb2ab9c1245832723833434
https://doi.org/10.1080/00913367.2022.2053901
https://doi.org/10.1080/00913367.2022.2053901
Autor:
Andersson, Filip
I det digitala samhället har reklamens utveckling och användning genomgått förändringar, där den visuella reklamen i sociala medier har blivit den mest framträdande formen av reklam. En särskilt kontroversiell typ av reklam är alkoholreklam,
Externí odkaz:
http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-95726
Publikováno v:
Harvard Law Review, 1964 May 01. 77(7), 1340-1342.
Externí odkaz:
https://www.jstor.org/stable/1338835
Publikováno v:
The British Medical Journal, 1922 Dec . 2(3233), 1195-1195.
Externí odkaz:
https://www.jstor.org/stable/20421997
Publikováno v:
Repositório Institucional do STJ
Superior Tribunal de Justiça (STJ)
instacron:STJ
Superior Tribunal de Justiça (STJ)
instacron:STJ
Submitted by phemiran@stj.jus.br (phemiran@stj.jus.br) on 2021-08-06T19:05:04Z No. of bitstreams: 2 consumo_mundo_infantojuvenil_mello.pdf: 962528 bytes, checksum: 3b00f6a0eb5bf4d3a6939fc1945d21f1 (MD5) license.txt: 1239 bytes, checksum: c9b4c3513244
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______3056::49e02cb4d3e3db3ab8dc442cd8f72a25
https://bdjur.stj.jus.br/jspui/handle/2011/156580
https://bdjur.stj.jus.br/jspui/handle/2011/156580