Zobrazeno 1 - 3
of 3
pro vyhledávání: '"eye-trackingový výzkum"'
Autor:
Procházková, Nikola
This thesis deals with product placement in Czech music videos. The aim of this thesis is to define the principle, position and application of product placement in Czech music videos and then submit recommendations and suggestions for effec-tive use
Externí odkaz:
http://www.nusl.cz/ntk/nusl-428579
Autor:
Plotzerová, Adriana
Plotzerová, A. Sponsorship and ambush marketing in sport. Brno, 2017. Master thesis. Mendel University in Brno, Faculty of Business and Economics. Thesis supervisor Ing. Stanislav Mokrý, PhD. This diploma thesis deals with sponsorship and ambush ma
Externí odkaz:
http://www.nusl.cz/ntk/nusl-431760
Autor:
Havlová, Kateřina
This diploma thesis analyses the consumer behaviour of people in the age 18-40 years on the market with gluten free food. Using a questionnaire survey, eye tracking research and interviews were identified factors which influence consumer buying decis
Externí odkaz:
http://www.nusl.cz/ntk/nusl-251198