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pro vyhledávání: '"environmentální image"'
Autor:
Ondrušová, Martina
Diploma thesis deals with the creation of environmental corporate image and with designing a communications strategy in order to address environmental program. In the world of globalization and increased competition, companies strive to differentiate
Externí odkaz:
http://www.nusl.cz/ntk/nusl-76620
Autor:
Ondrušová, Martina
Diploma thesis deals with the creation of environmental corporate image and with designing a communications strategy in order to address environmental program. In the world of globalization and increased competition, companies strive to differentiate
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=od______2186::dbb121ec49c4fcea4cd33a4f7c20b9da
http://www.nusl.cz/ntk/nusl-76620
http://www.nusl.cz/ntk/nusl-76620
The book deals with the introduction of innovations, particularly environmental innovation. The issue of sustainable development affects all organizations from the economic, social, and environmental perspective. Through environmental innovations, bu