Zobrazeno 1 - 10
of 30
pro vyhledávání: '"customer interest"'
Publikováno v:
Innovative Marketing, Vol 20, Iss 3, Pp 209-223 (2024)
With the proliferation of digital platforms, businesses, including clothing brands, increasingly leverage digital advertising to reach and engage their target audiences. However, limited research explicitly explores its influence on purchasing decisi
Externí odkaz:
https://doaj.org/article/65f29507aa8b474eb5995b15b6d241e5
Autor:
Salsabila Salsabila, Yayuk Sri Rahayu
Publikováno v:
Jurnal Ilmiah Bisnis dan Ekonomi Asia, Vol 18, Iss 2 (2024)
This research aims to assess the impact of Digital Marketing and Islamic Branding on Customer Interest in using the BSI mobile application. Conducted on 100 BSI mobile customers, quantitative research using multiple linear regression and analysis usi
Externí odkaz:
https://doaj.org/article/4ec3b5d3307245d5ab560d4824c2374b
Autor:
Jan Novotný
Publikováno v:
Acta Polytechnica CTU Proceedings, Vol 41 (2023)
This paper describes the application of eye tracking technology in the automotive industry in the context of vehicle assessment in customer clinics. The paper presents the mentioned technology, the applied experimental methodology and selected result
Externí odkaz:
https://doaj.org/article/dbf6f5799b2b4a5594a69ddaecadf811
Publikováno v:
Acta Polytechnica CTU Proceedings, Vol 39, Pp 49-54 (2022)
The research paper „Eye-tracking technology in automotive industry“ describes the implementation of eye-tracking technology into the development of new vehicles and their decision-making process. This objective technology tracks the eye movement
Externí odkaz:
https://doaj.org/article/27bf921451b944c68bff13628ff05b31
Autor:
Moh Khoirul Anam, Nadia Kulsum
Publikováno v:
Jurnal Perbankan Syariah, Vol 3, Iss 2, Pp 129-141 (2022)
Pawn gold is the flagship product of Islamic banks, and this product has low risk, is profitable, and has the potential to increase bank assets. This study aimed to show the effect of knowledge and marketing on customer interest in gold pawn products
Externí odkaz:
https://doaj.org/article/ad6741d97c6840fbbf823e982285ee92
Autor:
Pipit Puspita, Rintan Nuzul Ainy
Publikováno v:
Al Iqtishod, Vol 11, Iss 2 (2023)
Islamic banking is one of the targets in the economic sector that will be developed and focused on in Indonesia. The advantage possessed by Islamic banking is that it lies in an operational system based on Sharia principles. However, behind these adv
Externí odkaz:
https://doaj.org/article/f09a92f18a664621af9d505b557820bc
Autor:
Nur Hayati, Ajeng Pipit Fitriani
Publikováno v:
Riset Akuntansi, Vol 4, Iss 1 (2023)
Customer interest is the desire to try the product and an interest arises in using and owning the product. Customer interest can be influenced by several factors including the bank's credibility, perceived usefulness and perceived convenience. Bank c
Externí odkaz:
https://doaj.org/article/a08f26cab0db4c5cb4a75ae395237168
Akademický článek
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Autor:
Łukasz Kozłowski, Iwa Kuchciak
Publikováno v:
Journal of Business Economics and Management, Vol 22, Iss 4, Pp 958-987 (2021)
This study investigates the thematic content of Facebook disclosures from small local banks (SLBs) in Poland, their impact on Facebook users’ attention, and the economic repercussions for SLBs’ growth and performance. Based on the specificity of
Externí odkaz:
https://doaj.org/article/09339b34df1d4f1a858f0cf7bded98dd
Autor:
Khodijah Ishak, Ida Afrida Ningsih
Publikováno v:
Jurnal Perbankan Syariah, Vol 1, Iss 1, Pp 43-52 (2020)
Bank Syariah Mandiri Sub-Branch Office Dumai Sukajadi is one of the banks operating based on sharia principles offering fundraising products and one of them is tabungan BSM . The tabungan BSM are based on sharia principles with the mudharabah muthlaq
Externí odkaz:
https://doaj.org/article/7a1be4ea006a4695ba768771fe714492