Zobrazeno 1 - 10
of 1 708
pro vyhledávání: '"consumer decision-making"'
Autor:
Osanlou, Bahareh, Rezaei, Emad
Publikováno v:
Journal of Islamic Marketing, 2024, Vol. 16, Issue 1, pp. 26-64.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JIMA-01-2023-0005
Publikováno v:
British Food Journal, 2024, Vol. 126, Issue 13, pp. 542-558.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/BFJ-04-2024-0372
Publikováno v:
Arab Gulf Journal of Scientific Research, 2024, Vol. 42, Issue 4, pp. 1982-2000.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/AGJSR-02-2023-0064
Publikováno v:
Young Consumers, 2024, Vol. 25, Issue 6, pp. 869-887.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/YC-12-2023-1919
Publikováno v:
Journal of Islamic Marketing, 2024, Vol. 15, Issue 10, pp. 2528-2548.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/JIMA-09-2021-0322
Publikováno v:
Proceedings on Engineering Sciences, Vol 6, Iss 4, Pp 1561-1574 (2024)
This paper emphasizes the importance of Augmented Reality (AR) and its impact on customer purchasing decisions through in-store Virtual Mirrors (VMs) built through real-time applications using digitalization processes. The paper contributes to the em
Externí odkaz:
https://doaj.org/article/8d766e98d937465a99ca70f3c046cc2c
Publikováno v:
International Journal of Contemporary Hospitality Management, 2024, Vol. 36, Issue 12, pp. 4319-4337.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/IJCHM-12-2023-1881
Publikováno v:
Innovative Marketing, Vol 20, Iss 3, Pp 237-248 (2024)
This study delves into the impact of visual marketing stimuli on consumer response times, focusing on the complexity and subjectivity of the questions posed. Conducted in Slovakia, the research involved 40 participants (20 men and 20 women, aged 30 t
Externí odkaz:
https://doaj.org/article/091f2e1af1a3497698489699dc7a6785
Publikováno v:
Cogent Business & Management, Vol 11, Iss 1 (2024)
AbstractThe South African short-term insurance industry is diverse and competitive. Consumers can choose from a wide variety of motor vehicle insurance policies. The aim of this paper was to determine the specific factors that influence individuals
Externí odkaz:
https://doaj.org/article/4436bbb37a8e4598a8431dacdedf3bda
Publikováno v:
Asia Pacific Journal of Marketing and Logistics, 2023, Vol. 36, Issue 4, pp. 936-956.
Externí odkaz:
http://www.emeraldinsight.com/doi/10.1108/APJML-05-2023-0395