Zobrazeno 1 - 6
of 6
pro vyhledávání: '"Zhaohan Xie"'
Publikováno v:
Journal of Theoretical and Applied Electronic Commerce Research, Vol 16, Iss 6, Pp 2470-2489 (2021)
This study investigates how the endorsements of Internet celebrities (ICs) may drive consumer trust in their marketing campaigns, and subsequently affect impulse buying in relation to luxury fashion brands. Drawing on the framework of persuasion with
Externí odkaz:
https://doaj.org/article/041e9e0f7f564712b856f5d03d290b85
Publikováno v:
Journal of Business Research. 151:298-309
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::fe489c768fe9c62ca58129d1ade12ca9
https://doi.org/10.1016/j.jbusres.2022.07.010
https://doi.org/10.1016/j.jbusres.2022.07.010
Publikováno v:
Psychology & Marketing. 39:1902-1919
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7a298e418846396bfb2fd4e68b93c7cd
https://doi.org/10.1002/mar.21706
https://doi.org/10.1002/mar.21706
Publikováno v:
Journal of Consumer Behaviour. 20:148-159
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::28782e14795b14e3eaf8f4a7d6b2fdb4
https://doi.org/10.1002/cb.1863
https://doi.org/10.1002/cb.1863
Publikováno v:
Marine and Petroleum Geology. 143:105824
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::542279a662bba90bf34dad64e243265c
https://doi.org/10.1016/j.marpetgeo.2022.105824
https://doi.org/10.1016/j.marpetgeo.2022.105824
Publikováno v:
Marine and Petroleum Geology. 134:105346
The eastern Liaodong Bay sub-basin is located in the northeastern Bohai Bay basin, where Cenozoic fault patterns are thought to be largely affected by the movement of the Tan-Lu strike-slip fault zone. Based on three-dimensional seismic data, we iden
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::158921f55f739433144433738de51f65
https://doi.org/10.1016/j.marpetgeo.2021.105346
https://doi.org/10.1016/j.marpetgeo.2021.105346