Výsledky vyhledávání - "Zhang Mengwei"

Akademický článek

Рекламний текст у сфері освітніх послуг: лінгвопрагматичний аспект (на матеріалі української та китайської мов)

Autor: Zhang Mengwei

Publikováno v: Acta Universitatis Wratislaviensis. Slavica Wratislaviensia, Vol 178, Pp 119-136 (2023)

The article discusses the linguistic features and pragmatic potential of advertising texts in the field of educational services. The most important factors that shape educational advertising have been identified, in particular, the specific object of

Externí odkaz: https://doaj.org/article/5a6232e07b6f48d0b6fd9e7cd32a6314

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Akademický článek

Reform and Effectiveness Assessment of Accounting Teaching in Colleges and Universities Based on Multi-source Data Mining

Autor: Zhang Mengwei

Publikováno v: Applied Mathematics and Nonlinear Sciences, Vol 9, Iss 1 (2024)

The growing discrepancy between the supply and demand of new accounting professionals underscores an urgent need for reform in the educational paradigms within higher education accounting programs. This paper introduces a comprehensive proposal for e

Externí odkaz: https://doaj.org/article/4e558fca91d64753af661295546f1ab6

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Akademický článek

Combining Big Data Analysis to Study the Relationship between the Tone of CSR Reports and Information Asymmetry

Autor: Zhang Mengwei, Zhang Yingyue, Che Wenxin, Yue Longfei

Publikováno v: E3S Web of Conferences, Vol 409, p 03009 (2023)

Big data mining and analytics help uncover hidden patterns and correlations in business. It serves as the optimal tool to interpret the behavior of companies in specific environments. Built on the large amount of data obtained from various sources, t

Externí odkaz: https://doaj.org/article/050900d9c6d644ec8d358edcb7d57129

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Akademický článek

How consumers react differently toward humanoid vs. nonhumanoid robots after service failures: a moderated chain mediation model

Autor: Zhang, Mengwei, Cui, Jinsheng, Zhong, Jianan

Publikováno v: International Journal of Emerging Markets, 2023, Vol. 19, Issue 11, pp. 4306-4326.

Externí odkaz: http://www.emeraldinsight.com/doi/10.1108/IJOEM-06-2022-1023

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Akademický článek

Macroeconomic uncertainty and cost stickiness

Autor: Li Ziyang, Cheng Xi, Zhang Mengwei, Wen Xian

Publikováno v: E3S Web of Conferences, Vol 214, p 01031 (2020)

Cost management is the core issue related to the development of enterprises, and studying enterprise cost behavior will contribute to optimizing enterprise decisions. However, an enterprise is not an independent organization. Instead, it exists and i

Externí odkaz: https://doaj.org/article/8fa36734a1e848b1b1e8c1debd9fbc7a

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