Zobrazeno 1 - 10
of 30
pro vyhledávání: '"Zakiyah Zahara"'
Publikováno v:
Jurnal Aplikasi Manajemen, Vol 21, Iss 4, Pp 1001-1016 (2023)
SMEs necessitate effective marketing approaches and strategies to augment their marketing performance. Entrepreneurial marketing functions as an alternative to appropriate marketing management in order to portray the current state of SMEs. The aim of
Externí odkaz:
https://doaj.org/article/19c3377f39af4907a256ec2f173627ac
Publikováno v:
Cogent Business & Management, Vol 10, Iss 2 (2023)
AbstractThe use of digital resources through digital marketing is an option to be able to reach customers, build interactions with customers in real time and finally achieve customer satisfaction. This research intends to determine the influence of e
Externí odkaz:
https://doaj.org/article/dcb8d757c02948508c26a08db333a204
Publikováno v:
Innovative Marketing, Vol 18, Iss 3, Pp 121-135 (2022)
During the COVID-19 pandemic, businesses experienced various challenges, resulting in economic decline. The pandemic also threatened their sustainability. Thus, business actors have to consider this condition seriously. This study aims to analyze the
Externí odkaz:
https://doaj.org/article/22c7f322f6004678b29a36f64610a612
Autor:
Zakiyah Zahara
Publikováno v:
Ekonomi dan Bisnis, Vol 9, Iss 1 (2022)
Saat ini keterampilan kewirausahaan memiliki peran penting bagi UKM untuk meningkatkan kinerja pemasaran dan digunakan sebagai keunggulan kompetitif untuk meningkatkan persaingan bisnis. Penelitian ini bertujuan untuk menganalisis lebih dalam pengaru
Externí odkaz:
https://doaj.org/article/1d1d6c81308c4755b59c1eec3b4eadf8
Publikováno v:
International Journal of Data and Network Science, Pp 471-478 (2021)
The aim of this study is to analyze the effect of e-service quality, consumer trust and social media marketing on intention to use online transportation services. The method used in this research is quantitative methods, data collection is executed b
Externí odkaz:
https://doaj.org/article/47e308250af04273ac58c14ed10babe6
Publikováno v:
International Journal of Data and Network Science, Vol 5, Iss 4, Pp 579-586 (2021)
The purpose of this study was to determine the effect of value barriers, risk barriers, image barriers, cost barriers and usage barriers on the use of mobile banking in millennial generation customers. This research used a quantitative approach and t
Externí odkaz:
https://doaj.org/article/067794a639b84e9ba6417bec6ac7d744
Autor:
Zakiyah Zahara, Gina Khairunnisa
Publikováno v:
Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT). 7:225-236
This study aims to analyze the influence of Islamic branding and religious behavior on customer satisfaction Bank Syariah Mandiri Palu. The research method used is a causal descriptive method with a sample of 60 people. The form of sampling in this s
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::ba575de3ed26b4fcc88dc8742a900774
https://doi.org/10.22487/jimut.v7i3.240
https://doi.org/10.22487/jimut.v7i3.240
Publikováno v:
Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT). 7:047-057
Indonesia adalah negara berkembang yang membangun ekonominya di dua sektor kayu dan barang yang siap pakai, seperti untuk bisnis yang dilakukan oleh negara Indonesia, yaitu bisnis grosir eceran. Kehadiran Transmart Carrefour di Kota Palu telah menjad
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::273123a2b81ef096937b659be999f8e8
https://doi.org/10.22487/jimut.v7i1.217
https://doi.org/10.22487/jimut.v7i1.217
Autor:
Siti Aisyah, Zakiyah Zahara
Publikováno v:
Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT). 7:078-087
Penelitian ini bertujuan untuk mengetahui peran bauran pemasaran jasa terhadap keputusan membeli pada mouza supermart di kota palu. Penelitian ini diambil sampel sebanyak 80 responden. Pengambilan sampel dengan menggunakan accidental sampling. Metode
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::9d76037795e3b9f1dacb166c5450c58a
https://doi.org/10.22487/jimut.v7i1.220
https://doi.org/10.22487/jimut.v7i1.220
Autor:
Zakiyah Zahara, Inggrit Puspita Sari
Publikováno v:
Jurnal Ilmu Manajemen Universitas Tadulako (JIMUT). 7:058-066
Penelitian ini bertujuan untuk mengetahui pengaruh kepuasan dan kepercayaan terhadap loyalitas nasabah di Bank Mandiri Syariah Cabang Palu. Jenis penelitian ini merupakan penelitian kausal. Variabel independen adalah kepuasan (X1) dan kepercayaan (X2
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::32ddf1d0e12a6a242cee34a112efab92
https://doi.org/10.22487/jimut.v7i1.218
https://doi.org/10.22487/jimut.v7i1.218