Zobrazeno 1 - 10
of 50
pro vyhledávání: '"Yuxing Du"'
Publikováno v:
Manufacturing & Service Operations Management. 24:2780-2796
Problem definition: Lawmakers have begun to introduce “fair schedule” legislations that require employers to provide shift workers with more predictable and consistent work schedules. Business owners are concerned that the resultant loss of sched
Autor:
CHONGYU LU1 clu@pace.edu, REX YUXING DU2 rexdu@bauer.uh.edu
Publikováno v:
Journal of Advertising Research. Dec2020, Vol. 60 Issue 4, p394-406. 13p.
Publikováno v:
Journal of Marketing. Jan2015, Vol. 79 Issue 1, p29-43. 15p. 4 Charts, 2 Graphs.
Publikováno v:
SSRN Electronic Journal.
Publikováno v:
Journal of Marketing Research (JMR). Jun2014, Vol. 51 Issue 3, p300-319. 20p. 1 Color Photograph, 5 Charts, 3 Graphs.
Autor:
KAMAKURA, WAGNER A.1 (AUTHOR) kamakura@duke.edu, YUXING DU, REX2 (AUTHOR) rexdu@bauer.uh.edu
Publikováno v:
Journal of Consumer Research. Jun2013 Supplement, pS92-S110. 19p. 4 Charts, 2 Graphs.
Autor:
KAMAKURA, WAGNER A.1 (AUTHOR) kamakura@duke.edu, YUXING DU, REX2 (AUTHOR) rexdu@bauer.uh.edu
Publikováno v:
Journal of Consumer Research. Aug2012, Vol. 39 Issue 2, p229-247. 19p. 4 Charts, 4 Graphs.
Publikováno v:
Journal of Marketing. 85:163-183
Marketing is the functional area primarily responsible for driving the organic growth of a firm. In the age of digital marketing and big data, marketers are inundated with increasingly rich data from an ever-expanding array of sources. Such data may
Autor:
Yuxing Du, Rex1 (AUTHOR) rex.du@mccombs.utexas.edu, Hsieh, Tsung-Yiou2 (AUTHOR) t.hsieh@northeastern.edu
Publikováno v:
Foundations & Trends in Marketing. 2022, Vol. 17 Issue 4, p227-291. 65p.
Publikováno v:
Journal of Marketing, 2007 Apr 01. 71(2), 94-113.
Externí odkaz:
https://www.jstor.org/stable/30162186