Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Yung K Choi"'
Autor:
Yung K Choi, Sukki Yoon, Billy Sung, Seongseop (Sam) Kim, Daniel C Lee, Fernando Fastoso, Hector Gonzalez-Jimenez, Jooyoung Park, Benjamin G. Voyer, Jungkeun Kim, Changju Kim
Publikováno v:
Psychology & Marketing
This study investigates the relationship between the COVID‐19 threat and consumer evaluation of a product with authenticity appeals in advertisements. We propose that threatening situations like COVID‐19 motivate consumers to lower their uncertai
Autor:
Michelle Salvia, Yung K. Choi
Publikováno v:
MATERIALS TRANSACTIONS. 45:2417-2421
Growing attention has been given in the last years to the development of smart materials and structures. Among them, composite materials play evidently a leading role. In tract, it is relatively easy, taking in account their processing techniques, to