Výsledky vyhledávání - "Yunes, Lucas Zimbres"

Akademický článek

The role of ethical problems related to a brand in the purchasing decision process: An analysis of the moderating effect of complexity of purchase and mediation of perceived social risk

Autor: Lopes, Evandro Luiz, Yunes, Lucas Zimbres, Bandeira de Lamônica Freire, Otávio, Herrero, Eliane, Contreras Pinochet, Luis Hernan

Publikováno v: In Journal of Retailing and Consumer Services March 2020 53

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