Zobrazeno 1 - 3
of 3
pro vyhledávání: '"Yu Chung L. Wang"'
Publikováno v:
Social Marketing Quarterly. 15:66-82
The Centers for Disease Control and Prevention's Youth Media Campaign designed VERB™ as an aspirational brand to increase physical activity among children aged 9–13 years. In the current study, we explore the influence of the VERB™ brand in the
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7027781323eef30d4f007bc058e4c331
https://doi.org/10.1080/15245000903312034
https://doi.org/10.1080/15245000903312034
Autor:
R. Craig Lefebvre
Publikováno v:
6
Externí odkaz:
http://sk.sagepub.com/navigator/social-marketing
Publikováno v:
Social Marketing Quarterly; Dec2009, Vol. 15 Issue 4, p66-82, 17p, 4 Charts