Zobrazeno 1 - 10
of 30
pro vyhledávání: '"Yevis Marty Oesman"'
Publikováno v:
Innovative Marketing, Vol 19, Iss 1, Pp 48-58 (2023)
The purpose of this study is to analyze Indonesian consumer hedonic values, extraversion, and online impulse buying, as well as to examine the influence of consumer hedonic values and extraversion personality on impulsive online buying. This study us
Externí odkaz:
https://doaj.org/article/4254a02b9beb4a4bb6e228dca13b9f10
Publikováno v:
Innovative Marketing, Vol 18, Iss 2, Pp 72-84 (2022)
For the last decade, the Korean beauty market has skyrocketed in terms of sales. Despite differences in usage steps, culture, and geography, Korean beauty products are the fastest-growing market segment in Indonesia. In addition, they are aimed prima
Externí odkaz:
https://doaj.org/article/c116ed4291934853b93b15938dcdf778
Publikováno v:
Innovative Marketing, Vol 17, Iss 3, Pp 17-29 (2021)
The risk of virus contracting during the COVID-19 pandemic has changed consumer preference for online shopping to meet their daily needs than shopping in brick-and-mortar stores. Online shopping presents a different environment, atmosphere, and exper
Externí odkaz:
https://doaj.org/article/c58a51edf239426db797ea6cc604b040
Publikováno v:
Management Science Letters, Vol 10, Iss 4, Pp 741-746 (2020)
Research on marketing performance has been discussed by several previous researchers on institutions and industries. One of them is in the field of education. The purpose of this study is to analyze the effect of brand image toward marketing performa
Externí odkaz:
https://doaj.org/article/8423ddab30214d0db0cfebf4878bef32
Publikováno v:
AFEBI Management and Business Review, Vol 3, Iss 2, Pp 16-23 (2018)
Personal perception as a fundamental factor on consumer buying behaviour especially on online shopping, triggered by internet access all over the world. In Indonesia personality aspect becomes a key factor regarding new technology adoption. Big inter
Externí odkaz:
https://doaj.org/article/358a3252beb94022b4d88843ff618e84
Publikováno v:
International Review of Management and Marketing, Vol 9, Iss 2 (2019)
Credit cards are one way to facilitate buying and selling transactions involving banks / issuing companies, credit card holders and sellers. Banking is quite optimistic in the future, the credit card business can provide significant benefits. In the
Externí odkaz:
https://doaj.org/article/3147d4ff011a4831aafe334ad3370638
Publikováno v:
Dental Research Journal, Vol 8, Iss 4, Pp 172-177 (2011)
Background: Transformation of health care is underway from sellers′ market to consumers′ market, where the satisfaction of the patients′ need is a primary concern while defining the service quality. Hence, commitment to provide a high-quality s
Externí odkaz:
https://doaj.org/article/6a0ce7a296fa4054a7cb766b5b4f4f1d
Publikováno v:
Jurnal Manajemen Maranatha. 22:65-82
The high number of internet users and the development of social media such as Instagram and Tiktok currently one of the factors in the developmeny of high consumption of fast fashion products that are slowly changing people’s lifestyle. Consumers m
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::7069a7a73b75e007d25a28610fb95b21
https://doi.org/10.28932/jmm.v22i1.5450
https://doi.org/10.28932/jmm.v22i1.5450
Publikováno v:
Management Science Letters, Vol 10, Iss 4, Pp 741-746 (2020)
Research on marketing performance has been discussed by several previous researchers on institutions and industries. One of them is in the field of education. The purpose of this study is to analyze the effect of brand image toward marketing performa
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_dedup___::de8d3aca69d6b85ce0d18e484298db69
https://doi.org/10.5267/j.msl.2019.10.023
https://doi.org/10.5267/j.msl.2019.10.023
Autor:
Nurul Chamidah, Yevis Marty Oesman, Dwi Kartini, Erni Tisnawati Sule, Daduk Merdika Mansur, Aditya Halim Perdana Kusuma Putra
Publikováno v:
Journal of Distribution Science. 17:15-25
Externí odkaz:
https://explore.openaire.eu/search/publication?articleId=doi_________::f95cef4bda4bc55a46fac837ba4c7607
https://doi.org/10.15722/jds.17.7.201907.15
https://doi.org/10.15722/jds.17.7.201907.15