Zobrazeno 1 - 2
of 2
pro vyhledávání: '"Yekaterina A. Kostyashina"'
Publikováno v:
Виртуальная коммуникация и социальные сети, Vol 1, Iss 2, Pp 78-84 (2022)
The role of the addressee in mass media communication is becoming more active, thus restructuring the functional discourse parameters. This change has also affected institutional psychological practice on the radio and in social nets. The sender and
Externí odkaz:
https://doaj.org/article/b17eab4708a24cd5964b1760d667baba
Publikováno v:
Procedia - Social and Behavioral Sciences. 200:618-623
In a modern glossy magazine the visual code carries the major part of the message, whereas the text serves the purpose of illustration, which is reflected in the worldview of the reader. There is a system of established mechanisms of how visual infor