Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Yasinta Arum"'
Publikováno v:
Organizations and Markets in Emerging Economies, Vol 13, Iss 2 (2022)
This study aimed to analyze the business marketing relationship between modern suppliers and SME retailers to empower and strengthen SMEs in Indonesia. The theoretical framework is the relationship marketing model developed by Morgan and Hunt (1994).
Externí odkaz:
https://doaj.org/article/1c22fee033844a0c8fd46d3fb8dfcbbb
