Zobrazeno 1 - 1
of 1
pro vyhledávání: '"Yaser Aldhabyani"'
Publikováno v:
Central European Management Journal, Vol 32, Iss 3, Pp 368-391 (2024)
Purpose – Virtual goods consumption has risen dramatically in recent years. Recognizing the benefits of virtual goods in generating revenue for online game companies, marketers strive to understand the motives behind virtual goods purchases. We inv
Externí odkaz:
https://doaj.org/article/d2e43f2cf36d41439f2d7d9e217e2088
