Organization, Planning and Control of Marketing Logistics

Autor: GRİSHCHENKO, Olga V., KİREEV, Vasiliy S., DUBROVA, Lyudmila İ., YANENKO, Marina B., VAKULENKO, Ruslan Ya.

Publikováno v: International Journal of Economics and Financial Issues, Vol 6, Iss 8, Pp 166-172 (2016)
Volume: 6, Issue: 8 166-172
International Journal of Economics and Financial Issues

In the majority of domestic firms physical distribution functions are usually considered to sales. Thus, it is supposed that essential difference between advertising and marketing operations is not available. The marketing logistics as the mechanism

Externí odkaz: https://explore.openaire.eu/search/publication?articleId=dedup_wf_001::80dbc38a33a79d00ae348d5816eb0cb5
https://dergipark.org.tr/tr/pub/ijefi/issue/32018/354091?publisher=http-www-cag-edu-tr-ilhan-ozturk