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pro vyhledávání: '"Wuryan, H. Sophiyanto"'
Autor:
Soliha, Euis, Wuryan, H. Sophiyanto
Publikováno v:
Jurnal Manajemen Teori dan Terapan | Journal of Theory and Applied Management; Vol. 6 No. 2 (2013)
The purpose of this research is to analyze the effect of the message framing on the perceived psychological risk on green environmental issues. Consumers nowadays have become more critical about issues on green consumer due to the increasing levels o